Reliability and incident reduction
Improve production reliability with practical changes to observability, on-call workflows, incident response, and service ownership.
Engineering
consulting.
I work with product and platform teams on reliability, performance, observability, and the difficult parts of scaling software.
Tell me what’s going onHands-on. Hourly. Remote across the US.
Ambrook / report generation
~92%Performance improvement from a rebuild I helped ship with the team.
HubSpot / CRM performance
7s → 2.5sMedian load time, with the performance team I co-founded.
What I help with.
Performance engineering that improves user experience
Identify and remove bottlenecks across frontend rendering, network requests, APIs, and backend request paths to improve latency and page load performance.
Scalability and scaling readiness
Review architecture assumptions, capacity risks, and operational weak points so growth feels planned instead of reactive.
Observability and engineering operating practices
Help leaders and teams build durable habits for metrics, tracing, debugging, and software quality so improvements continue after the engagement ends.
I’ve worked
inside the problem.
I’m a software engineer and engineering manager at Ambrook. Before that, I spent eight years at HubSpot across product engineering, mobile, performance, and SRE.
I’ve done the implementation, started specialized teams, and worked across organizational boundaries to make difficult changes happen.
Read my experience- Lead Ambrook’s Platform Engineering group, building tools that help employees across the company move faster.
- Helped ship a report generation rebuild with approximately 92% performance improvement at Ambrook.
- Contributed to Ambrook’s multi-terabyte Firestore-to-PostgreSQL migration, infrastructure as code, and client-side integration testing framework.
- Co-founded HubSpot’s CRM Performance team and helped reduce median CRM load time from 7.0s to 2.5s.
- Founded HubSpot’s Frontend SRE team; frontend production incidents dropped by approximately 50%.
- Built tracing and metrics infrastructure processing billions of datapoints per day, failure injection, and high-availability platform services.
A way through.
Understand
We start with what’s slowing the team down, what you’ve already tried, and what a useful improvement would look like.
Investigate
A focused diagnostic connects symptoms to causes. You get prioritized findings, instrumentation gaps, and a practical plan.
Make it better
I work alongside your engineers to implement changes, or provide ongoing review of architecture and operational decisions.
Short diagnostics, focused implementation, or ongoing advisory work. I work hourly; we’ll discuss scope and pricing in our first conversation.
Before we talk.
What kinds of teams hire an SRE or performance consultant?
Most engagements come from product or platform teams that are shipping quickly but feeling pressure from incidents, slow user experiences, or uncertainty about scale. I typically work with teams that need senior hands-on help, not just high-level advice.
Do you help with frontend performance as well as backend reliability?
Yes. I lead Platform Engineering at Ambrook, where my work has spanned the full stack, reporting performance, developer tools, and infrastructure. Earlier, I co-founded HubSpot's CRM Performance team and founded its Frontend SRE team.
Can you help us reduce incident frequency and improve on-call quality?
Yes. I can help improve incident response, observability coverage, alert quality, and operational ownership patterns so teams spend less time firefighting and more time shipping.
Do you offer project-based work or hourly consulting?
I work on an hourly basis and can support short diagnostics, focused implementation work, or ongoing advisory engagements depending on what the team needs.
Let’s take a look.
Tell me what’s slowing your team down, or where you want to go next. I’ll let you know if I can help.